Ovum report on Green IT deployments in key global markets

Thomas McGrath
Thomas McGrath
Jun 21, 2011

Ovum recently published a report called ‘Green IT Deployments Across Key Global Markets’. Here, we look at why CIOs should consider themselves ‘Chief Efficiency Officers’ in order to help their organisations become truly efficient.

The report, which shows the growing popularity of green IT, is definitely encouraging, but when it comes to improving IT efficiencies, and thereby reducing C02 emissions, IT literally pays to look back. The first step companies should take in order to become greener is to identify IT waste within their organization. At 1E we believe that an efficiency audit – the practise of looking back at what you have and making more effective use of it – is the first step to realising significant IT savings. With the traditional role of the CIO constantly evolving, CIOs should seek out opportunities to drive and execute savings such as reducing costs related to unused hardware, software, excess energy use and time. An efficiency audit will not only reduce a company’s carbon footprint, but also deliver significant cost savings.

1E customers have had significant success with reducing their own emissions targets and saving money from their efficient IT engagements with us. CSC has reduced its PC energy consumption by 40% just by implementing advanced power management technology on its estate of computers. Leading structural engineering firm Arup saved 442 metric tonnes of CO2, again by taking the simple step of power managing its PCs. What’s more, as well as seeing impressive energy efficiencies, our customers see significant cost reductions. Watch this video to hear how Dell is saving $2.4m year on year. Beyond the PC, organisations can make significant savings in the data center too. CSC went on to engage with 1E and found that of 68 servers, 22% were wasting over 80% energy – and remember, for every watt of power saved in the data center, you save another in cooling, so there is potential to make double the savings.

The Ovum report also explores datacentre virtualisation, stating that it was the most common green technology implemented. While this is certainly a technology that presents clear benefits, including a reduction in energy consumption and floor space, IT organisations should monitor efficiency, specifically the amount of useful work carried out by key IT assets. This enables organisations to achieve the full benefits of virtualisation without the risk of virtual sprawl or waste. Andy Hawkins, NightWatchman Server Edition project manager has written a whitepaper on this topic called ‘Yes to Virtualisation Projects – but don’t virtualise waste’ which is available for download here:

Download (PDF): Yes to Virtualisation Projects – but don’t virtualize waste

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