Sid Bhaskara is a Senior Product Marketing Manager at TeamViewer, where he leads go-to-market strategy for the company’s Digital Employee Experience (DEX) solutions. He has driven successful launches like 1E Intelligence and Software Reclaim through strategic positioning, market segmentation, and AI integration. Sid is passionate about aligning product marketing with evolving customer needs and refining messaging to keep DEX offerings competitive and impactful.
Sid contributes to integrating AI capabilities into 1E’s product offerings, helping to ensure that marketing materials and customer communications convey the value of these innovations. He has played a role in implementing interactive demos and optimizing the product launch process, which has helped improve project efficiency and reduce time-to-market.
Key areas of interest to Sid include aligning product marketing efforts with changing market needs, industry demands, and customer feedback, and refining product positioning and messaging to keep DEX offerings relevant and effective.